Company: BidShift, Inc. is the leading flexible workforce management company focused on assisting healthcare organizations develop effective staffing practices to leverage and expand their existing workforce.

Last year, the BidShift™ sales force integrated GPS R.A.D.A.R.® into its CRM system, Salesforce.com. The implementation of the R.A.D.A.R methodology and integration with Salesforce has helped salespeople look at opportunities in a more strategic way.

"We are in an environment of complex selling from a product perspective and The Complex Sale seemed to understand what we were doing more than anyone else," said Wes Staggs, BidShift's VP of sales and strategic alliances. "Six months into using the process, it has helped us create strategic selling plans that we have successfully implemented in several of our accounts."

Staggs said that the R.A.D.A.R. coach-in-a-box feature has helped both new and seasoned sales executives alike by organizing all of the information around an account in one place.

"It helps the new guys think strategically about the account and helps the veterans avoid mistakes," Staggs said. "It becomes part of their everyday routine."

"Of all the methodologies that we have seen in the past, this is the most beneficial. At the end of the day, if you use the process and it helps you close one deal, it was worth it. Our guys see the benefit and the impact," Staggs said. "If you've gone through the coach-in-a-box questions along the way, there should be no question that your sales manager can ask that you will not be prepared for."